As you already know, affiliate marketing is one of the best models to make money online. The most successful affiliate marketers are making a good amount of money from it. But it’s only an exceptional case.
Affiliate Marketing is actually a promotional process of selling affiliate products to the right audience with pre-planned marketing strategies. It is not just about sharing links with the audience, but it’s also about delivering good values to the right audience to get high conversion.
Most newbies think affiliate marketing is about joining lots of affiliate programs and sharing affiliate links with others. They don’t even realize that these perceptions are very unrealistic and severe, which can ruin their affiliate careers.
Here in this in-depth guide, I am going to share the Top 10 Affiliate Marketing Myths that would be better to forget about if you want to become a genuinely professional Affiliate Marketer.
Top 10 Affiliate Marketing Myths And The Truth Behind Them
Obviously, there are lots of myths surrounding affiliate marketing that need to be deflated so that you can start making money.
1. It’s Easier to Get Started
If you think affiliate marketing is an easy way to make money online, you are definitely on the wrong track.
You would be surprised to know that only 3% of affiliate marketers actually make income from affiliate marketing, and the rest 97% fail for some reason.
Most newbies think of affiliate marketing as just a simple technique, where they can start making money only by joining any affiliate program and sharing affiliate links with others through social media or any other channel.
But, this perception is wrong …
If you want long term success in the affiliate business, there are many strategies you need to follow before you begin your affiliate journey.
Affiliate marketing isn’t just about sharing affiliate links; it’s about promoting your affiliate products to the target audience by providing great value.
If you want to make your affiliate journey more comfortable, here are a few things to follow-
- First of all, you must determine the profitable niche that you are passionate about.
- Set up your affiliate marketing website. But make sure your website should be responsive and fully optimized for SEO purposes.
- Join reputable and popular affiliate marketing programs to promote affiliate products relevant to your niche.
- Now is the time to do your market research to understand who your actual target audience is and what they are looking for. For this, you need to focus on keyword research and competitor research.
- According to research data, write SEO optimized content for your affiliate products as well as your niche. But make sure that your primary focus should be on providing some great values to your audience.
Quick Note –You can also check out the list of best tips for affiliate marketing where you can find all the practical techniques and tricks for a successful affiliate business.
2. It’s a Get Rich Quick Scheme
This is one of the biggest myths of all. Indeed, if everything is done strategically, you can expect a decent amount of income from affiliate marketing. But always remember one thing, you need to have patience because it takes time.
Most of the newbie affiliates think of affiliate marketing as an overnight success program, where they expect to start making money from the very next day.
It sounds good, but the fact is totally opposite…
Affiliate marketing seriously isn’t a get-rich-quick scheme, where you start today, and from the next day or month, you will start making money.
You will definitely agree with the fact that there are so many successful affiliate marketers steadily making thousands of dollars, or even millions of dollars, only by doing affiliate marketing.
But did you know that not all of them achieved this success overnight?
Yes, of course, they have brilliant techniques and technical skills, like content writing, SEO optimization, website optimization, branding & promotion, and so on. But the main point here is that all of these skills they have learned through their long term experiences.
So never think that affiliate marketing is a get-rich-quick scheme. Certainly, if you have the experience, you can expect good results in a short period of time, but if not, then definitely you need to learn all the affiliate marketing strategies and techniques with a lot of patience.
3. Popular Niche Is Only the Better Option
The list of profitable niches is too long, but the most popular niches are Travel, Games & Sports, Yoga, Home Decor, Health & Fitness, Supplements, Weight Loss, Automotive, Baby Products, and so on.
I completely agree that choosing a popular niche for your affiliate marketing can give you great returns, but it is only the case.
Certainly, there is huge earning potential with popular niches due to extreme demands. But on the other hand, the competition level in these niches is also extremely high as thousands of affiliate marketers are already there.
Because of high profitability, most newbies believe that popular niches are the only option for generating income through affiliate marketing. As a result, most of them fail to earn even a single penny and later give up all their efforts.
So initially, if you are a beginner and want to earn a decent amount, always start with a niche that you are passionate about and a low level of competition. For this, you can use the SEMrush tool.
As I said before, if you are experienced and have great affiliate marketing skills, it would be easy for you to expand your affiliate marketing business with popular niches as well.
4. More Products Lead to More Earnings
As an affiliate marketer, if you are familiar with your affiliate products, you can explain them well to your audience and expect some good sales figures.
No matter how many products you are promoting, the main point here is that you must have some personal experiences with all of those products.
Unfortunately, some people think that they can generate more revenue by promoting more affiliate products. It can work to a certain extent, but if you believe without delivering the values to your audience, you can boost your affiliate income, you are definitely on the wrong track.
Seriously, this approach doesn’t work anymore, and you are wasting your time and effort on promoting those unknown products, which you are not familiar with personally.
So the better option is to promote only those affiliate products you have personally used or had any experiences with. If you do so, you can easily convince your audience and generate a good income.
5. You Need a Blog or Website
Most of the people think that a website or blog is necessary to start an affiliate marketing business.
As an affiliate marketer, if you have an affiliate website or blog that is really awesome, but if you think it’s mandatory for successful affiliate marketing, then you are entirely wrong.
I agree that by using a website or blog, you can engage your audience with your content and promote your affiliate products. However, there are also some other effective methods available where you don’t need to have any website or blog.
Here are some effective methods that you can use to promote your affiliate products.
1. Social Media Networks – You can promote your affiliate products to your audience by using social media like Facebook, Instagram, Youtube, Twitter, Linkedin, and more.
2. Paid Ads – You can also promote your affiliate products by using paid ads on social media networks or Google search. But always remember one thing, you need to create landing pages for your affiliate products to collect sales leads.
3. Email Marketing – You can use email marketing to promote your affiliate products.
4. Sales Funnel & Landing Pages – You can promote affiliate products using sales funnels and landing pages. For this, you can use services like LeadPages, ClickFunnels, InstaPages to create professional-looking pages.
6. Customer Hate Buying Through an Affiliate
In the past, especially in India, most people were reluctant to buy anything from an affiliate link because they had the misconception that they would be charged extra.
But now, the times have changed, and online marketers are becoming more aware of the concept of affiliate marketing.
For online buyer protection and greater transparency, the Federal Trade Commission (FDI), an independent agency of the United States government made it mandatory for all affiliate marketers to add an affiliate disclosure page on all of their affiliate websites, blogs, or landing pages.
An affiliate disclosure is simply a brief written statement, in which all affiliate marketers must declare that they are promoting affiliate products and using affiliate links on their site to promote them. They should also mention that it won’t add any additional cost to the buyer if someone buys something through their affiliate link.
Now in the affiliate marketing industry, if you provide valuable content to your audience with full transparency, you can expect good affiliate revenue through your affiliate links.
So, don’t believe this mythology that people hate buying through an affiliate.
7. Affiliate Marketing Is Only for Professionals
Most people believe in the myth that affiliate marketing is only for professionals and need to have a particular qualification to start a profitable affiliate marketing business.
But that’s not true at all.
Whether you’re a student, homemaker, or even from any profession, if you have a strong desire to work with affiliate marketing, you can start at any time.
Affiliate Marketing is open to everyone. You can apply to participate in almost any affiliate program, and there is no specific requirement to join. Simultaneously, there are some reputable affiliate programs where you have to comply with some specific requirements.
Some of the specific requirements are:
- You must have a website, blog, application, or any active social media account to promote the affiliate products.
- You should have decent traffic to your blog or website.
However, anyone can start an affiliate marketing business, but you must have some essential sales and marketing skills and technical knowledge if you really want to be successful. It will help you earn a good affiliate income.
8. More Traffic Leads to More Sales
If you are getting a lot of traffic to your website, that means you are doing a great job. But remember that it doesn’t mean every visitor to your website will convert to a sale. Sure, your sales would increase, but that’s only the case.
There is a slight difference between traffic and targeted traffic. As an affiliate, your target audience is those who are looking for the product you are promoting and are in buying mode.
If you are getting massive traffic to your website, then it is possible that most of the visitors are for informational purposes only; in that case, your affiliate sales might not be increased.
In other words, it doesn’t matter how much traffic you get to your website, but if you don’t get targeted traffic, your sales figures won’t increase as you expected.
So, don’t just waste your time on increasing your website traffic. If you want to increase your affiliate sales figure, focus on the website content’s quality and, of course, getting target traffic.
9. Affiliate Marketing Is All About Luck
Affiliate marketing is an online revenue model, where if you have potential, you can grow your affiliate business and generate unlimited passive income. However, as an affiliate marketer, you need to have some basic technical knowledge & skills regarding marketing, content creation, SEO, social media, paid ads, and so on.
There are a lot of people who generate thousands of dollars per month from affiliate marketing. But I don’t know why some people believe that affiliate marketing is all about luck.
Affiliate marketing isn’t just about sharing affiliate links; it’s about promoting your affiliate products to the right audience, delivering great values, and building trust among your audience.
If you fail to do all of these things, you cannot survive in the affiliate marketing industry. So if you want to generate an affiliate income, don’t believe in luck; just focus on your job.
10. Affiliate Marketing Is Not Worth Starting in 2021
It is one of the biggest myths of all. Some people think that affiliate marketing is not worth starting in 2021.
For a better understanding, you need to know these statistics. According to SaaS Scout, the global affiliate marketing industry is estimated to be worth $12 billion and is expected to grow by 10% in the next few years.
I think now you can easily imagine the future of affiliate marketing. So if you are thinking of diving into the affiliate marketing industry, trust me, it is not too late. It is still the best time to start your career as an affiliate marketer.
As I said earlier, if you want to be successful in affiliate marketing in 2021, you need to develop your technical skills. Here I mean that no one can survive in the affiliate marketing industry just by sharing affiliate links with the audience. Now is the time to hone your skills in all segments like content creation, Search engine optimization (SEO), advanced social media marketing, web development, paid advertising, and so on.
Final Thoughts: Affiliate Marketing Myths
Affiliate marketing is about building a relationship with your target audience by sharing valuable content. So if you understand exactly what your audience is looking for, it will be easier for you to promote your affiliate products.
In this post, I’ve shared the 10 most common affiliate marketing myths that distract most people from taking action.
If you are the one who believes any of the above myths, you are creating obstacles in your way. Trust me, now is the right time to get out of all those unnecessary beliefs.
So what do you think now?
Don’t stop yourself; start your affiliate journey now.
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